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UPM Biochemicals and Selenis form strategic alliance to develop sustainable PETG

June 1st, 2025

Partnership will innovate for a future beyond fossils by developing PETG made from renewable, sustainably sourced forest biomass for use in a variety of packaging applications

UPM Biochemicals and Selenis, a subsidiary of the IMG Group that produces speciality polyester resins for a wide range of applications, announced a partnership today that will help the packaging industry reduce its carbon footprint and redefine the sustainability goals of its customers.

The goal of the strategic partnership is to produce sustainable polyethylene terephthalate glycol (PETG) resin that will accelerate the introduction of renewable, sustainable forest-sourced materials into plastic applications and reduce fossil resource dependency. PETG is a highly transparent, FDA approved material used in a large variety of applications including cosmetics and personal care packaging, heat shrink sleeves, and durable goods, such as bulk dispenser.

UPM will supply Selenis with its new sustainable bio mono-ethylene glycol (Bio-MEG), called UPM BioPuraTM, to make partial BioPETG. UPM BioPuraTM is produced from sustainably sourced, certified hardwood obtained from forests in the regions around Leuna in Germany, where the company is building the world’s first industry scale biorefinery converting woody biomass into next generation biochemicals. The biomass does not compete with food resources and will enable manufacturers a viable option to redefine their net zero targets and significantly reduce their scope 3 emissions1 by switching effortlessly from fossil-based, to a renewable, drop-in ingredient.

UPM Biochemicals is committed to the sustainable transformation of the packaging industry and is actively engaging with partners such as Selenis to develop new, sustainable applications and products based on the biochemicals to be produced in Leuna. Both companies have a shared vision to decrease the industry’s dependency on virgin fossil materials and to drive towards a net zero circular economy.

“We are delighted to partner with Selenis. Selenis pursues a strategy to continuously reduce the carbon footprint of its products – partnerships like ours are at the heart of a greener, more sustainable chemistry,” explained Michael Duetsch, Vice President Biochemicals at UPM.

“We will work with Selenis to deliver outstanding solutions for their customers, enabling them to innovate towards sustainable packaging solutions with a significantly reduced greenhouse gas footprint. As the packaging industry is truly striving for a more environmentally friendly future, incorporating bio-based materials like UPM BioPuraTM alongside an ever-increasing share of recycled materials will be an essential part.”

Selenis focuses its product innovation on developing products that are fully recyclable in the PET stream and has revolutionary technology that upcycles plastic waste into new polymers, replacing fossil-fuel feedstocks with recycled polyester raw material. Selenis Converters and brand owners can now customize their products to reduce their carbon footprint, by adding bio and recycled content, with no performance trade-offs. Moreover, Selenis is investing in self-generated solar energy which will allow the usage of fully green energy in the manufacturing process of the polymer, further supporting brand owners on their decarbonisation strategies.

“We centre our innovation efforts in markets where the pressure for recyclable solutions is higher because the life of the product is shorter, meaning end of life solutions are more critical. The packaging and the cosmetics industries are two examples where brand owners prioritize circularity,” explained Marta Matos Gil, Chief Sustainability Officer at Selenis.

“As we take steps towards becoming a regenerative company, developing products that meet sustainable standards in recyclability, eco-resource efficiency and eco-friendly compositions to improve their circularity is vital. Our new partnership with UPM is illustrative of how we are jointly working across the value chain to create tangible solutions that support the advancement of a circular economy and considerably reduce plastic waste.”

About UPM Biochemicals

UPM Biochemicals offers innovative, sustainable and competitive wood-based biochemicals for replacing fossil-based raw materials and helping to improve the environmental performance in various applications. End-use segments for renewable glycols include textiles, PET bottles, packaging, coolants, composites, pharmaceuticals, cosmetics and detergents. Lignin- based Renewable Functional Fillers (RFF) offer a sustainable alternative to carbon black and precipitated silica in a broad range of rubber and plastic applications. UPM is building an industrial scale biorefinery in Leuna, Germany to convert solid wood into next generation biochemicals. UPM Biochemicals is accelerating the transition to a circular bioeconomy – where renewable feedstocks, sustainable production and sustainable consumption are the new normal.

www.upmbiochemicals.com

*The UPM life cycle assessment was carried out in accordance with ISO 14040 and based on cradle-to-gate system boundary. As the biorefinery is currently in the process of being built, the LCA will be gradually updated with primary data. The study has been critically reviewed by an independent third party according to ISO 14044.

About us

Selenis is a supplier of high quality and innovative specialty polyester solutions for diverse applications. Their mission relies on employing their profound knowledge of polymers, formulations, and processing, in partnership with their clients to develop future-fit solutions and commit to create opportunities. Selenis is a global business with production sites in Portugal, Italy and the USA. Their production facilities have batch and continuous SSP units, permitting the production of a wide range of polymers to meet highly technical markets. Their production configurations provides Selenis the flexibility to produce both amorphous and crystallised products.

Committed to playing a role in society’s collective response to the plastic waste challenge, Selenis creates partnerships across the value chain to create long term solutions. Highly focused on sustainability, Selenis centers their innovation in developing resins with up to 50% recycled content and solutions that are fully recyclable in the PET stream. Their progress in molecular recycling turns waste into the building blocks of their specialty resins, contributing to the fight against climate change. Selenis and their sister company, Evertis, are members of the IMG group, an international business headquartered in Portugal with operations around the world. Our businesses have been pioneers in the polyester industry since 1959.

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